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The most well-known brand in the cross-border e-commerce industry, Anker’s revenue exceeded 10 billion yuan last year, and it remained strong in the first quarter of this year, with revenue reaching 2.865 billion yuan!

Although some of Anker’s upstream suppliers experienced a short-term shutdown in the first quarter, Anker still minimized the impact of the supply chain on sales.

In the first quarter of 2022, Anker Innovation achieved an operating income of 2.865 billion yuan, a year-on-year increase of 18.04%; a net profit attributable to the parent of 199 million yuan, a year-on-year decrease of 2.74%; and a non-net profit of 158 million yuan attributable to the parent, a year-on-year decrease of 0.87%.

In the first 4 months of this year, what new trends did Anker Innovation have?

Since 2022, Anker has launched a number of innovative products, such as AnkerWork B600 smart office audio hardware, providing users with an All-in-One multi-functional integrated workspace solution; eufy Security dual-camera doorbell, using dual detection technology, Effectively eliminate user monitoring blind spots; as well as eufy Pet D605 pet monitoring and feeding machine, Anker 655 USB-C Hub eight-in-one docking station, etc.

On April 6, 2022, Anker Innovation launched a new high-end consumer-grade 3D printer brand AnkerMake overseas. The first product, M5, featured intelligent high-speed printing, and crowdfunding exceeded US$6 million within 10 days of its launch.

On April 12, 2022, Anker Innovation launched the Anker 757 outdoor power supply (PowerHouse 1229Wh). The product uses high-performance lithium iron phosphate batteries and Hyper Flash ultra-fast recharge technology to provide a safe and durable power supply solution for outdoor travel and home emergencies.

In March 2022, 6 other products of Anker Innovation won the German Red Dot Design Award.

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