Croissance mondiale des expéditions portables

The global wearable device market achieved stable growth in 2024, with shipments reaching 193 million units, a year-on-year increase of 4%. This is the second consecutive year of expansion after the market adjustment in 2022, showing new momentum in the industry. The growth was mainly driven by strong demand in China and emerging markets, offsetting declines in mature regions such as the United States and India. Basic watches and basic bracelets played a key role in driving entry-level adoption, while competition among major manufacturers such as Apple, Xiaomi and Huawei intensified. (Canalys)